Page 139 - BWM Dec 2012

December 2012 | Business World Magazine | 139
of a cool, 1920 country club environment
for men to come in, hang out and feel com-
fortable and combine that with outstanding
client service. The Boardroom is a place that
men would visit frequently and make part of
their routine.”
ULTIMATE RELAXED
GROOMING EXPERIENCE
The Boardroom Salon for Men is the lead-
er in the upscale men’s grooming market –
known for delivering the ultimate relaxed
grooming experience. With their dark wood
paneling, plush leather chairs, pool table,
chessboard and complimentary beverages,
The Boardroom evokes the feel of a sophis-
ticated men’s club.
“We have a 1920s country club environment
– very cool and elegant, a great vibe,” Bruce
explains. “We are extremely focused on out-
standing client service, making sure every cli-
ent has a great experience on every visit.”