Page 145 - BWM Dec 2012

December 2012 | Business World Magazine | 145
ing, they have a week of training at their cor-
porate headquarters. “We have meaningful
hands-on and classroom training, allowing
plenty of time for the franchisees to work in
the salon and get comfortable with the daily
operations and processes.”
“After all this training they should have all
the skills and have the confidence to run their
own store,” Bruce adds. “We send a team out
to their store the day before and the day they
open to make sure everything runs smooth.”
BETTER AND BETTER
The Boardroom Salon for Men has opened
four new stores in the last 12 months, and is
set to open a new location this month. Their
goal is to reach 50 stores in the next five years
through franchise and corporate growth.
Looking ahead to the longer term, Bruce en-
visions The Boardroom expanding nation-
wide and internationally. The company has
already firmly established itself as the leading
brand in men’s grooming across every major
city around the country. The business keeps
getting better “year after year after year,”
Bruce says. “We offer the ultimate relaxed
grooming experience for men … relax, look
great and feel confident at The Boardroom
Salon for Men.”