Page 142 - BWM Dec 2012

142 | Business World Magazine | December 2012
tive and professional relationships. “We are
very focused on the client experience and
strengthening the leadership position in the
men’s grooming industry,” Bruce says.
The company’s focus and attention to de-
tail on providing the ultimate relaxed groom-
ing experience has created an “empowering
work environment,” Bruce says. “We have
created an empowering and fun work envi-
ronment where team members and franchi-
sees can achieve their career goals and stay
with us a long time.”
“We take a long-term approach to all of
our relationships – whether it’s our team or
with the franchisees,” he adds.
FOUR KEY CONSTITUENTS
Men’s grooming is the fastest growing seg-
ment of the U.S. grooming industry, andThe
Boardroom Salon for Men is leading that
charge. Their business model is designed to
exceed the expectations of the four key con-
stituents that determine the success of every
business.