October 2013
| Business World Magazine | 95
solution is safe, non-toxic and natural al-
lows us to deliver a superior customer ex-
perience and leave our customers’ homes
healthier. That wins us a lot of fans and
has earned us the highest customer repeat
rate in the industry. And the fact that there
are already 2,000 Chem-Dry franchises in
the United States means that when you
open a new business, a lot of customers
will already know who you are and be
eager to hire you.” Tanner also indicates
that more than 90 percent of Chem-Dry’s
business comes from repeat customers
and referrals. That equates to a lot of sat-
Vice President of Franchise Sales Dwayne Tanner
