Page 74 - BWA FEB 2013

74 | Business World Magazine | February 2013
of scale and reducing costs on buy side,” he
explains.
Members of the cooperative benefit-
ted from the establishment of a National
Programs department which focused on re-
ducing operational expenditures. Programs
offered initially allowed discounted rates on
wireless services, credit card processing and
a specialized consumer finance program that
allowed retailers to offer their customers fi-
nancing options on big ticket items, which
for them, was a pretty big deal.
“We looked at the services which had
been provided through our National Pro-
grams department and decided to create an
independent division, with its own name
to offer bigger, better deals. This new divi-
sion was automated with an online websites
that allows members to access the programs
24/7,” says Getto. BizUnite is the fastest
growing CCA division… we’ve come a long
way to make a business and create an indus-
try where none existed.”
BizUnite has emerged as an industry
leader in uniting businesses which benefit
from the provision of customized technol-
ogy, marketing solutions, operational sys-
tems, and above all, buying power. In fact,