BWM - Nov 2014 - page 16

Business World |
November 2014
16
ket, My Place Hotels offers lower prices than
many of its competitors, with a unique and
consistent rate structure. Savings is distrib-
uted according to length of stay. “The longer
you stay the more you save” is one of their
taglines. Rates are set for Monthly, Weekly
and Nightly guests. This is considered very
non-traditional in the hotel industry, but
gives My Place Hotels a pricing edge, allow-
ing them to provide greater value to their
customers.
WHY FRANCHISE WITH MY
PLACE?
“My Place Franchisees are their stockhold-
ers, not just royalty generators. At My Place,
we recognize that regardless of the validity of
our concept, we are only as successful as our
franchisee. This core value is best represent-
ed in the design of the My Place royalty pay-
ment structure. We don’t reach a successful
level of income from your business until you
do” shares My Place President, Ryan Rivett.
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