BWM - JUNE / JULY, 2014 - page 130

millions of people.”
The convenience is augmented by a
significant store-to-store business, which
allows orders to be transferred between
locations to avoid exorbitant delivery
charges. The same mechanism allows
merchandise that’s ordered online to be
funneled to the closest store for delivery
and service.
Locations are held to a strict uniformity
standard in terms of their interior design,
though store sizes are based on community
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