BWM Oct 2013 - page 120

120 | Business World Magazine | October 2013
In the Aqua business at Novartis Animal Health,
we have one purpose: to help fish farmers like
Mainstream Canada improve the health and
quality of their stocks. We understand that the
productivity of a farm is a reflection of the health
of each individual fish. We work to ensure that
every fish faces fewer barriers to healthy growth
so farmers can achieve higher production and
healthier returns. You see this sense of purpose
in the products we develop. You see it in the way
we support our products to ensure maximum
effectiveness.
“Novartis Animal Health is uniquely qualified to
meet the challenge of Mainstream Canada’s fish
health demands”, states Todd Cook, manager
for Novartis’ West coast of North America
operations. “Our largest research center is the
state-of-the-art facility in Prince Edward Island,
Canada. By partnering with key industry
companies, this translates into often being the
first to make licensed vaccines available. For
example, we developed the first licensed
vaccine (Apex-IHNTM) against infectious
hematopoietic necrosis virus (IHNv)”.
Aquaculture is a priority at Novartis Animal
Health and our focus is clear: do what it takes to
keep your fish healthy.
tainable aquaculture is the mission that
underlies all of Cermaq's operations, and
that’s important because as much as Brit-
ish Columbia’s pristine environmental
conditions have certainly contributed to
the quality in Mainstream’s product of-
ferings, there should be no mistaking that
this company’s sustainability practices
have been especially pivotal to its achiev-
ing of commercial success, as well as the
recognition and respect it has received
within its industry. As Mainstream Cana-
da’s Managing Director Fernando Villar-
roel affirms, “Our goal is to be the leader