Business World |
January 2015
26
In addition to their key partners and suppli-
ers, relationships are vital within the work-
force and having the right people aboard the
team is paramount. On how to succeed as
a Cheese Curds employee, Pratt says, "For
those individuals willing to work hard and
prove themselves, the opportunity to grow
and succeed in our organizations is leaps and
bounds ahead of our competitors."
"My philosophy has been to promote from
within for those willing to go above and be-
yond the individual that simply does the job,"
he continues.
Pratt emphasizes that for true motivation,
the work environment must be fun, and one
that inspires pride in the business as a whole;
not simply a means to an end. "Although
most people think that money is a motiva-
tor, ask yourself 'How many people are stuck
in a job because they have to be there to pay
the bills?'. Wouldn’t it be great to come into
work and have fun or be proud of the reputa-
tion of your company?"
EXPANDING THE CHEESE
CURDS BRAND
Marketing the franchise and developing
