Page 112 - BWA FEB 2013

112 | Business World Magazine | February 2013
master franchisees in expanding their brands
worldwide. “Although we have a good pres-
ence in the United States, we do grow at a
pretty aggressive clip outside the United
States. We really are a global business.”
An ideal franchisee for the GFG is some-
one “who has mastery of their local business
environment,” and has knowledge of food
and the experience of what it takes to oper-
ate a food-concept brand, Dull says. “If we