BWM Aug/Sept 2013 - page 195

Aug/Sep 2013
| Business World Magazine | 195
This year marks the 125th Anniversary of
Matt Brewing Company, one of America’s
oldest family-owned breweries, which is
based in the Mohawk Valley community of
Utica in New York. For beer lovers, wheth-
er casual consumers or discriminating con-
noisseurs fully capable in the discernment
of quality, the anniversary prompts unprec-
edented opportunities to participate in the
celebration. In addition to company plans
to launch a tour of special festivities in cities
throughout America, consumers will ben-
efit from a Brewer’s Dozen of distinction as
certain 12-pack packages of company offer-
ings will be complemented with a free can
of Legacy IPA, a newly released beer derived
from the tweaking of a 100 year-old recipe
developed by the company’s founder F.X.
Matt. The complimentary cans, as well as the
celebration tour that will prompt even more
in the free flowing of beer, are expressions of
a company that is flowing with gratitude. As
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