BWM Aug/Sept 2013 - page 192

192 | Business World Magazine |
Aug/Sep 2013
tion. The typical investment can range from
$130,000 to $180,000, which covers every-
thing.
Franchisees benefit from services from
the corporate office in site selection and lease
negotiations, typically focusing on density
and income-specific community areas. Stores
generally accommodate 1,200 square-feet of
operating space, yet as the business grows,
will usually require additional warehouse
space for managing freight. Franchisees com-
plete two weeks of training in Denver, and
Zai concedes that there have actually been
cases when new franchisees became so enam-
ored with that community, they abandoned
whatever aspirations they had in other areas
to move to Denver (and those-in-the-know
know why).
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