64 | Business World Magazine |
May 2013
The acclaimed designer and architect Charles Eames once advised, “Choose your
corner, pick away at it carefully... to the best of your ability, and that way you might
change the world.” For a NewYork-based snack food company specializing in “better
for you” snacks, the choosing of corners has influenced new engineering in edible
excellence which has changed both flavor -and form- in the world of popcorn.
