232 | Business World Magazine |
June 2013
low a proven system for success. They can be
owner/operators or a multiple unit owner
who hires a staff and spends his time work-
ing “on” the business as opposed to “in” the
business. Filta offers one of the most afford-
able pricing structures in the franchising
industry, a territory typically costs just over
$30,000, but a $100,000 investment covers
all fees, equipment and services provided by
Filta. There are discounts for those who pur-
chase multiple territories.
Following a conversation with the poten-
tial franchisee and the review of their appli-
cations, candidates attend a two-week train-
ing session at Filta’s headquarters inOrlando,
Florida. One week is spent in class learning
all about the nuances of Filta’s innovations
and how these benefit their customers while
the second week offers an up-close, hands-
on look into operations with candidates ac-
tually participating in service calls with an
existing franchisee. Candidates are trained
