Page 23 - BWM Dec 2012

December 2012 | Business World Magazine | 23
low-starting capital investment that runs be-
tween $165,000 and $200,000 for domestic
locations. The investment includes a brand
new, fully-stocked store, as well as complete
training in all facets of the business. “One of
the reasons we’re so successful is because it’s
an affordable investment to get into a GNC
franchise store and own your own business,”
Green says.
According to Entrepreneur Magazine,
GNC is ranked the 33rd best franchise sys-
tem in the world. When GNC went public
as a traded company (GNC Holdings, Inc.
(NYSE: “GNC”) in 2011, it was named the
Best IPO of the Year by Forbes Magazine
and earned CNBC’s IPO Star of 2011.
When looking for a franchisee, GNC
searches for people who have both an inter-