December 2012
| Business World Magazine | 27
having opened more than 250 franchise locations
in 2012. Green says that trending growth will
continue into 2013 and beyond. “The growth
machine of GNC store development is Interna-
tional Franchising,” he notes. “We are setting a
record pace with sales and store openings, which
proves that GNC is a great place to be a franchi-
see.” GNC plans to continue down the same path
of consistent growth fuelled by innovative prod-
ucts and a strong brand. Green adds, “This is a
company that is incredibly committed to the best
products and the highest levels of customer satis-
faction. Franchising is an important component
in our ability to deliver on that commitment.”