Island Car Rental
106
quality service. Michael explains that the ac-
colades are tremendous because they give the
company a sense of "legitimacy, professional-
ism and scope."
"When somebody searching for car rental in
Jamaica sees I sland Car R entals, t hey don't
know who we are, so they might think we're
they see the awards there, and that this is our
fourth consecutive y ear for winning the Ja-
maica's Leading Car Rental Company award,
employees have taken an oath to win the Ja-
maica's Leading Car Rental Company award
-
ery year."
Island Car R entals h as b een winning local
awards f or s everal years now. In 2006, they
were given a citation from Jamaica's Tourism
Product Development Company for consis-
tently providing the best quality service over
a 5-year span, which "wasn't even contested."
-
try of Tourism in 2008 at the Tourism Ser-
to s timulate h igh quality service among all