April 2013
| Business World Magazine | 213
oratively to ensure their customers get what
they require.
“We have a great leadership teamhere,”
Elliot says. “A good number of them have
been with us for quite a while. Our turnover
inside the office is extremely low. They are a
very dedicated and loyal group of individu-
als.”
“I instil my beliefs, vision and focus
into the company by working and mentoring
my senior management,” says Elliott. “They,
in turn, work with our managers to keep
those beliefs and vision alive throughout our
entire organization.”
Load One’s commitment to excel-
lence is also evident in their extremely low
owner operator turnover rate. Many of the
fleet owners started with Load One as a sin-
gle-unit owner, which provides customers
with a more experienced and knowledgeable
driver, thus resulting in a higher service level.
In fact, they maintain a much higher hiring
standard than most carriers.
“Our goals this year are to try to get to
20 percent in annual turnover. We sit below
40 right now,” Elliott says. “We have an ex-
tremely low industry average and that’s be-
cause retention is a much bigger thing to us
than recruiting.”
One of the reasons Load One has been
able to retain most of their 400 drivers is be-
cause they offer an extremely competitive
compensation package that is “one of the best
in the industry,” says Elliott. Happy drivers,
