BWM - April 2015 - page 157

April 2015
| Business World
157
their program utilizing snack re-
placement products.
"We're in the pilot phase of a new
meal plan component of our pro-
gram called Medi-Weightloss Sig-
nature Menus™. It adds an effortless
element while keeping true to our
core which is individualized medi-
cal weight loss," Kaloust said. "Our
patients want a structured solu-
tion that takes the guesswork out
of meal planning. Medi-Weightloss
Signature Menus™ uses more of our
products to replace breakfast and
snacks, and they cook their own
lunch and dinner. In January 2016
it will be available in most, if not all,
of our locations."
Their main objective for 2016 is to expand
the Medi-Weightloss® brand and continue
changing lives across the United States and
internationally. With several locations near-
ing their grand openings, and a number of
franchises currently in development, the
company is poised to reach their target for
new locations this year.
"We’re excited about the level of interest our
franchise concept is generating, we hope to
open up about 10 locations per year," Kaloust
explained.
"We're on track for that, the past six months
have been dynamic in terms of franchise de-
velopment and sales," Kaloust continued.
"We are in the business of changing lives of
our patients. That's really our main goal: to
expand the number of people we serve."
Jose lost 46 pounds
with The One That Works!
®
BEFORE
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