March 2014
| Business World Magazine | 61
“Just as we have two eyes and two feet, duality is part of life,”
once said Carlos Santana. In the case of a franchisor known as Family
Sports Concepts, such duality not only figures as a part of profes-
sional life, but amounts to a double dose of deliciousness imparted by
their two highly popular and rapidly expanding brand concepts: Beef
‘O’ Brady’s and The Brass Tap. For entrepreneurs looking to train
their two eyes or two feet toward a profitable business model, here’s
a duality delighting with opportunity.