158 | Business World Magazine |
January 2014
The ideal technology, in fact, is one that
enables innovation, is reliable and is going
to allow the business to continue to thrive in
the future, and there’s no hesitation in going
all-in on processes now that may not prove
fully operational and lucrative for years to
come.
“My dad’s philosophy has always been di-
versification. Our model is built on recurring
revenue,” Freeman says. “There are technolo-
gies and products and services – dial-up for
instance, we were in the dial-up business so
that we could provide our customers with ac-
cess before we were in the cable modem busi-
ness – but we knew that we needed another
product that would allow us to continue to
grow through the decline in the dial-up busi-
ness.
“As dial-up hit its peak and started to fall,
we had out next level of service that we could
offer, which was the DOCSIS cable modem.
The cable modem is a great residential tech-
nology, but it was never a business-class tech-
nology in our mind, so we’ve always rolled
out fiber to the business.”
Troy was a awarded $26.1 million in fed-
eral stimulus funds in 2010 to build a mid-
dle-mile fiber-optical broadband network
connecting Pike, Coffee, Crenshaw and
Dale counties to the Internet POP points in
