Page 240 - BWM March 2013

240 | Business World Magazine | March 2013
which allows them to quickly and conve-
niently track what is coming in, what is go-
ing out, who it is going to, and all manner of
detail relative to each item of transport.
Austin Branch Manager, Casey Bridges,
explains that relocation services typically are
a low margin, high-competition enterprise.
He says through the incorporate of the tech-
nology on which EDC relies, the company
has been able to increase efficiency and re-
duce production costs. This, in turn, helps
spare customers from added costs as well as
headaches.
PERSONABLE & PROFES-
SIONAL
Yet for all the technological innovations de-
ployed to efficiently deliver service to its cus-
tomers, Jim Harris at EDC’s Dallas Branch
says technology can never fully replace the
value of professional, personal interaction.
“Some companies use technology to take
personal service out of the equation, but I
think we’re seeing the pendulum swing the
other way. We believe that in order to give
the customer more than what they’re paying
for requires a personal touch.”
DAL-Dallas Operations