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March 2013
| Business World Magazine | 179
springs that add functionality to elevators,
agricultural equipment, washing machines
and dock levelers. Their products can range
in sophistication from that used in airplanes
and engines of the National Hot Rod Asso-
ciation to something as simple and familiar as
that grip throttle on the lawnmower. To put
it plainly, Peterson Spring spirals into almost
every aspect of daily human existence.
Despite the corporate name, Senior Vice
President of Sales and Marketing Don Lowe,
is quick to dismiss any notions that the com-
pany solely specializes in the manufacturing
of springs. “We don’t just make springs. We
are a designer andmanufacturer of engineered
metal products, which includes springs, wire
forms, spring-steel clamps and hose clamps,
retaining rings… everything we make has
been engineered for a specific application,”
says Lowe.
INSISTING ON
EXCELLENCE
To provide insight on the company’s engi-
neering capabilities, Ron Check (the Vice
President who leads Corporate Engineering
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