Page 179 - BWM Dec 2012

December 2012 | Business World Magazine | 179
newly developed and patented restraint sys-
tems.”
Over the last several years, the emer-
gency vehicle market has seen a 20 to 25
percent reduction in the production of am-
bulances due to “macro-economic” effects,
Bradley says. However, despite the declining
number of vehicles, Intertek Industrial Cor-
poration continues its plans for product de-
velopment. At the moment, they are work-
ing hard on a unique and proprietary design
for the cot and gurney market.
“We’re very excited about it,” he says.
“We continue to do a lot of retooling on it in
anticipation of new dynamic crash standards
and feel the product can meet a long-time
need in the market.”
While they will continue to grow
within the emergency vehicle and cot / gur-
ney markets going forward, “there aren’t any
firm plans to expand into other markets out-
side of their core competency,” Bradley says.
“Our intention is to grow within these mar-
kets and increase our product offering and
the functions of our current products.”
Looking ahead longer term, Intertek
will move away from traditional lower-cost
restraint systems, and will act as a pivotal
force in helping the industry move towards
using advanced safety options within the
emergency vehicles. “Clearly the technology
and the products are there to make the envi-
ronment in the back of an ambulance safer,”
Bradley says. “Our goal over the long-term is
to bring those advancements to the market-
place.”