Page 176 - BWM Dec 2012

176 | Business World Magazine | December 2012
with – from employees, to suppliers, to cus-
tomers. “That’s a philosophy that carries
throughout our culture,” Bradley says. “It is
something we continuously stay focused on.
Our customers seem to react well to that and
want to do business with us because there
is a level of trust that can only happen over
time.”
The company offers two specific prod-
ucts considered to be the most popular of
their offerings. One of them is their recently-
introduced PROTEK Advanced Restraint
System for the side-facing seat in an ambu-
lance. “With that particular product, we aim
to do a lot of things,” says Bradley. “The new
product set out to meet several objectives in
the rear of an ambulance. We made it very
comfortable, easy and functional to use.”
“The easier and more functional it is,
the more likely an EMT is to use it, which is
really paramount to their safety,” he adds.
The other popular product Intertek
offers is a PROTEK™ Passenger Awareness
System that tells the driver who is in the seat
or who is restrained in the back of a vehicle,
Bradley explains. “We’re providing a feature
to the driver in providing the status of the
occupants in the rear of the ambulance. We
Intertek Building