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Business World |

June 2015

150

Positivity and productivity begins from

within and at Active Homes, it is a priority.

The team of six employees – a mix of con-

struction supervisors and in-house person-

nel – is diminutive yet determined.

“We have once a week meetings that are

more like family gatherings that everybody

looks forward to,” Toor said. “Always great

for the sales people to share their thoughts

with the office people and for the office peo-

ple to share where projects are going, what

projects are selling and upcoming priorities.

I tell the employees that I’m not the boss,

I’m their friend. We all perform on an equal

level.”

The loyalty and love shown to everyone

within Active Homes’ extended family has

proven to be its biggest marketing asset. And

while they advertise in newspapers and bill-

boards, the best kind of exposure is the one

that’s earned, remembered and passed for-

ward.

“Biggest marketing is the client referrals,”

Toor said. “Biggest thing is word of mouth.

This has been our biggest advantage. Most of

the clients come to us from referrals.”

“We always strive to do our best and make

our clients happy,” she continued. “All clients

know previous clients, so new clients already

know what to expect from Active Homes