July 2015
| Business World
43
and home building.
“With respect to our customers and work-
ing with our developers, we use customer
management software called ConAssist,”
Bontkes said. “This portal gives the home-
owners access to everything from specifica-
tions and service work to deficiencies and
request for services from the developer. It’s
automated, well established and it’s very cus-
tomer friendly.”
THE QUALITY POLICY
Like every brand out there, individuality
and uniqueness is paramount in garnering
exposure and notoriety. At Caliber, quality
remains their brand and market differentia-
tor. Marked as the basis for what the com-
pany does and how it goes about doing it,
their very own quality process remains a piv-
otal parameter in every job, project and rela-
tionship – from home owners and suppliers
down to Caliber’s own employees.
“Ultimately we realized that in order to
achieve the goals set out by our mission
statement we needed to bring along our key
sub trades and suppliers alongside our cus-
tomers and integrate all of the stakeholders
in the process of building and developing to
maximize satisfaction,” Bontkes said.
“We found that in order to obtain maximum
quality, best pricing and meet timelines, we
couldn’t do it by just demanding things from
our sub trades,” Bontkes continued. “There’s
a level of responsibility for the people we
work with and we want to make sure they’re
operating and doing their jobs in a safe man-
ner. It’s a fully integrated process where trades
and suppliers work together with Caliber to
satisfy the needs of the customer.”
Implementing a successful quality policy is