Business World Magazine

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BUSINESS WORLD MAGAZINE
Moving forward, PARC Retire-
ment Living’s goal is to contin-
ue achieving those special out-
comes on future residences,
and generally to keep growing
and getting better.
“We have found a niche that I
think we like, and that we know
a lot about,” Patrick says. “So
the idea what we’ve done to
date and consider how we can
get better.”
“Rainer likes the analogy of
building cars,” he explains. “He
says when you build your sec-
ond car that you don’t design
and build it from scratch. You
take 70 to 80 per cent of the
components from the first car,
and then you focus on the oth-
er 20 or 30 per cent of the com-
ponents and you figure out how
you can tweak them to make
the next car better. I think that’s
really our goal in the design and
construction team.”
Again, Oceana PARC in White
Rock only recently opened, and
it utilised a tower structure. It’s
the tallest of PARC’s residences
so far. Now that the residence
is operating, the company is
evaluating the pluses and mi-
nuses of that height.
“We’re asking ourselves ‘What
did we learn from White Rock?’
and ‘What can we do differently
or better in Kelowna?’” Patrick
says. “We want to take those
lessons learned and incorpo-
rate them into Kelowna. Then
with Kelowna we’ll set a new
milestone, and then we’ll learn
from Kelowna and incorporate