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The City of Rockford | 7

updated or new codes and new regulatory

protocols. Additional work will involve con-

necting with grants and funding solutions to

further implementation of particular strate-

gies formulated in the various categories. For

example, as a result of both the online data

commons website as well as efforts to begin

improving the region now, local leaders are

presently having more strategic conversations

and implementing specific programs aim-

ing to lower the consistently above-average

unemployment rates (largely comprised by

low educational attainment involving young-

adult minorities). With everything from

partnering with Etsy to develop the nation’s

first local program to help residents start

their own business by producing home-made

products to teaching low-income kids how to

start a business by selling food grown in com-

munity gardens, local leaders are attempting

to make inroads in innovative ways.

Regional data and data visualizations are

being housed for Vital Signs via a website

(www.ourvitalsigns.com

). These visualiza-

tions aim to empower community leaders

to see current trends as well as monitor local

progress with the regional goals and strate-

gies developed for the sustainability plan.

Ernst refers to this new regional sustainabil-

ity plan as a “playbook” not only for Rock-

ford, but also households, neighborhoods,

local organizations, businesses and munici-

pal governments. Stakeholders will now use

this playbook to tackle the region’s greatest

challenges, and better ensure a touch-down

for future success.