BWM - Jan 2015 - page 102

Business World |
January 2015
102
Having started out with only the four cars
that were leftover from the previous opera-
tion, Islands Car Rentals now boasts a fleet
of over a thousand vehicles. The company
also features a staff compliment much larger
than competing car rental companies, giving
them the capacity to offer services that are
"way beyond what anybody else can offer."
"When we originally started out, the big
boys in the business were the multinational
companies, such as Avis, Hertz, and Budget,"
says Michael. "Today, in Jamaica, if you take
all of them and add them together, we're big-
ger than that."
"We have approximately 250 employees,
mainly maintenance and drivers, provid-
ing breakdown service anywhere in Jamaica,
anytime of day. If you get into trouble, you
call us and we will come and get you. We
have about ten teams standing by at all times,
ready to go," he adds. "We also offer buses for
tours, staff outing transport service, driver
service, chauffeur service − anything you
want, we will supply it."
UNDERSTANDING SERVICE
As Jamaica's premier car rental company, Is-
land Car Rentals maintains very close ties
with its twomajor vehicle suppliers −Toyota
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