November 2014
| Business World
159
mals and since then the market has expand-
ed tremendously, allowing the Vandenbergs
to increase their herd to over 1200 milking
does. Additional goat milk is purchased lo-
cally from 45 family-run farms within On-
tario, Canada and all partners follow strict
procedures that share the Vandenberg’s belief
in humane practices in regard to their goats.
STRONG RELATIONSHIPS
Presently, Mariposa Dairy’s Cheese products
are shipped all across Canada through Finica
Fine Foods and through the Atalanta Group
in the USA.
Their partnership with Finica Fine Foods
has resulted in their cheese products be-
ing showcased across all major retailers and
food stores. InThe USA, the cheese is sold in
Trader Joes, Wegmans and Costco.
Their solid relationships with their partners
has allowed the distribution process to be
both hassle-free and in line with the found-
er’s vision of producing fantastic artisanal
cheeses for a large market without sacrificing
taste or quality.
Mariposa Dairy also relies heavily on its part-
ners for their marketing and branding, and
with the backing of their partners, the Mari-
