July 2013
| Business World Magazine | 239
“If you want people to listen, you have to have
a platform to speak from,” said Bill Pollard, the
author, educator and former CEO of the mul-
tibillion ServiceMaster. As for the most influ-
ential platform, Pollard advised that it exists
in “excellence in what you do.” With such in
mind, be advised there is one company whose
excellence in all that it does has prompted the
creation of an incredible new platform to speak
from, and in this case, for consumers and car-
riers, it is a platform that comes with other
excellent, if not revolutionary, capabilities.
We live in a very busy world and for very many
people, optimal functionality is all fueled from the
ability to transmit and receive information, be it
in the form of emails, text messages, digital images
or voice calls. Our utter reliance on smart phones
or other portable devices has given flight to new
applications and that doesn’t simply mean angry
birds, but tools that are becoming more frequent-
ly used than, say, traditional cameras, calendars,
