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March 2015

| Business World

17

tangible access to the physicians and services

they need. A great equalizer for access, the

rise in familiarity of telehealth and the rela-

tionships constructed from it improve not

only the location and access conundrum, but

also the range of partnerships that InTouch

Health is able to establish in order to expand

their reach.

“Our partnerships are in two categories,”

Wright said. “One is different services com-

panies that can be made available over our

network. The second is technology-oriented

partners who are able to fill a critical gap or

provide a new capability.”

“In partnership development the first thing

is to see if there is a match,” Wright contin-

ued. “Do our customers truly value this new

capability? Is there synergy in this capability

being delivered through our network? Then

we go through a process of saying ‘do our in-

centives align, is this something that would

benefit both organizations?’ And then it’s a

process of implementing whatever the rela-

tionship requires.”