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June 2015

| Business World

103

“Winery still grows; we come out with new

products every year,” Pollman said. “We be-

gan as a fruit winery – we have over 55 dif-

ferent wines right now. About 12 of them

are grape, the rest are fruit and fruit/grape

blends. We’re known for very fruit-flavored

wines. Our fruit wines are second to none;

we do a really good job on those.”

PLAY, THINK, TASTE,

LISTEN

When it comes to producing new wines and

products for their loyal customer base, Door

Peninsula takes an unorthodox and holis-

tic approach to the creative process. “What

can we do, what haven’t we done?” said Poll-