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February 2015

| Business World

135

of our course and the feedback we receive

from our members and guests validate the

work that we’re all doing. It gives our team

pride, separates us from the competition,

and shows that we know what we’re doing,

we’re focused on delivering and to keep it go-

ing.”

Serving such a specific, yet diverse clien-

tele involves harnessing and forging quality

relationships with reliable suppliers. True

North’s multi-faceted ties offer a unique

perspective on the importance of flexibility

within a business.

“With our low volume, there may only be a

handful of people who come on our prop-

erty in one day,” Payne said. “So the freshness

of our food and the availability of our wines

– it’s all about flexibility. Creating relation-

ships with suppliers and having them un-

derstand your business, your needs and your

pitfalls. Having them work with you makes

all the difference in the world. Having those

relationships is huge.”

“On the grounds side, we work with Toro

Equipment. They’ve been incredibly flexible

with us as far as financing and providing us

with demo units,” Payne said. “It’s an ever-

evolving industry out there when it comes

to golf course maintenance, and if you’re