Business World |
November 2014
88
ful dog food brand that was launched over
a year ago. Working with pet related asso-
ciations and pet shows, the mills have show-
cased the quality of their product, resulting
in a significant increase in market share says
Mahibir.
A GREAT PLACE TO WORK
With 350 permanent staff members, the
company understands that to be productive
they need a satisfied and happy workforce.
This has resulted in close ties with worker’s
unions, which has allowed the team to devel-
op relationships with their workers to ensure
work conditions are always optimal.
This strategy has worked well, given that
there are a number of employees who have
been with the mills for over 25 says Mahi-
bir. National Flour Mills was one of the first
manufacturing entities in the east of the
country, so it has become a prestigious place
to work he says.
Given that the facility was a monopoly its
area for a number of years, Mahibir has been
working with his team to change the attitude
of both employees and top management.
“We need to change our outlook here at the
mills, we are no longer the monopoly and we
have to become more efficient and innova-
