November 2014
| Business World
59
appliances, automotive, oil & gas, medium/
heavy-duty trucks, farming/construction
and vocational trucks. Providing clients
with both product and industry experience,
the team can provide solutions to the most
difficult customer problems, often meeting
requirements that others in the industry just
cannot.
This is an impressive feat given that Trostel is
a much smaller player in its field that most of
its competitors says Dyer. But Trostel’s size
has also been a key strength, giving the com-
pany both flexibility and closeness in terms
of servicing its customer’s needs and wants.
Being able to bring high tech solutions to
the market quickly has resulted in several
instances where the company was awarded a
project.
A RELIABLE SUPPLY CHAIN
“We are very conscious of our value stream
and try to source our products as locally as
possible,” says Dyer. This has resulted in
strong partnerships that have provided the
company both with a competitive edge, but
a world-class group of suppliers helping their
organization he says.
Several key suppliers have been outstanding
partners for the company not only in terms
of support and supply but also in providing
new opportunities with clients and projects.
With a number of these prestigious partners
backing Trostel and putting in a good word
for the company, the company has found
strength, loyalty and reliability in their sup-
pliers.
