themselves, as to how to solve these user
conflicts, took them to NOAA, which
overseas is the FKMNS, and they were
delighted – “Great! We don’t have to get
involved because the two industries have
come together.”
In the Gulf Island, that process is still
ongoing, as is the Pictured Rocks. So we
can’t tell you how it’s going to turn out. We
do have a legacy of people remembering the
old PWC that was much louder, had quite a
bit of emissions, and frankly, were operated
by younger people. Today’s buyer and user
are in their 40swith families.
BUSINESSWORLD:
That’s got to be a
fairly difficult perception to overcome,
right?
DICKERSON:
It’s interesting. As you go
over into the Miami Beach area, where you
can go through the areas with all of the
beautiful homes and all along the waterway,
you’ll see a beautiful 45-foot boot and then
right beside it, hanging on the docks, will be
two PWCs. And, so they are very popular
among the middle part of the market. We
hope that we can continue to sell to the
younger people, which we certainly are. But
over time, as it has become a stable
June-July 2014
| BusinessWorld |179
