Friendly
he International Franchise Association
( IFA) is a Washington, D.C.-based
T
trade group and non-profit association
representing more than 1,200 franchisor
members, 13,000 franchisees and 650 firms that
supply goods and services to the franchising
industry. Founded in 1960, it is the world’s oldest
and largest organization representing franchising.
Head of Communications Matt Haller joined the
IFA two years ago. He previously worked for
different trade associations in a communications
role, and when an opportunity presented itself for
him to join IFA, he took it. IFA’s mission is to
protect, enhance and promote franchising
through government relations, public relations
and educational programs. “We want to be to the
go to source for anyone thinking about getting
into franchising or is in franchising now and needs
help,”Haller says.
