40 | Business World Magazine |
January 2014
last January with designs on increasing
its standing as the largest maker of belt
conveyors for grain-handling products
in North America. Elsewhere in the city
is the Semiarid Prairie Agricultural Re-
search Centre, which provides support to
area farmers and ranchers on the region’s
cereal crops with its globally recognized
staff of experts, alongside ongoing re-
search on new varieties of peas and len-
tils.
The availability of such expertise
helped fuel a record-breaking 2013 grow-
ing season, Salberg says, which trans-
lates into additional sales of related farm
equipment. And several energy compa-
nies have made investments in the criti-
cal infrastructure that signals increase ex-
ploratory activity in the area – particularly
north, west and south of the city limits.
“This year produced the highest yield-
ed that most farmers had ever seen in this
area – particularly in cereal crops, as well
as peas and lentils and canolas,” he says.