June 2013
ine | 3
Letter from the Editor
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The month of June was once referred by Nathanial Willis as a time “when pleasant sights salute the eyes” – so with a salute on
behalf of the team here in the North American offices of Business World Magazine, we’re pleased to present our newest issue.
In terms of other June pleasantry, there was news that home sales have risen along with projections involving annual GDP
growth, and indicators constituting consumer confidence are at a five-year high, reflecting a confidence not seen since before the
recession. It seems ironic to consider that not so many months ago, many were assailed by angst the world was going to collapse
in a Mayan-foretold apocalypse – yet here we are, and despite some very major concerns and challenges that have global impli-
cations, the forecast, for now, is reassuring and encouraging enough to connote to confidence. Franklin D. Roosevelt once said
that confidence thrives on honesty, on honor, on the sacredness of obligations, on faithful protection and unselfish performance.
Without these, he said, confidence cannot live. But for that matter, without such values, a business cannot live.
As you read this month’s stories which feature enterprises throughout all corridors of industry, you’ll find that all have achieved
success due to their commitment to professional performance and practices driven by honesty, integrity and honor, as well as
the protecting of operational principles which place a rare measure of quality within their fulfilling of obligations. The honing
of these values not only complement, but actually compel distinction in their delivery of services and to such degree as to inspire
confidence from their customers as well as the communities in which they operate. Yet again, that confidence is not so prompted
by the particular products or services these companies impart, but the principles to which they adhere in providing those products
and services. Those very principles drive service to others, dedication to duty, commitment to assurances and uncompromising
demand to do things the right way – something often missing from business news reported by other media. So, when you’re read-
ing about an ambulance service in Oklahoma, a senior care system throughout Illinois, or a landscaping company in Florida;
or whether you read about an industry leading supplier of textiles, a couple of dynamic restaurant franchises, or pioneering firms
in technology, beyond considering what these companies do, take a moment to reflect on exactly HOW they go about doing their
work, for it is this which truly makes them special ... but also offers insight as to how you too can better instill confidence within
your operations and customer interactions.
We’re also exceedingly grateful to the advertisers who have placed confidence in our mission to ensure these stories get told with
the respect and attention they deserve. Your support and encouragement augments our confidence, not to mention our capabil-
ity, to come back next month with another array of features dedicated to the most innovative and inspiring of industry leaders.
Thank You!
Bill Schiller
Senior Editor, North America
Business World Magazine
