Refuel Systems
| Business World
7
TRUSTED PARTNER
Still in their infancy, Refuel Systems has al-
ready garnered quite a list of big-name cli-
ents - from the Canadian Government and
the RCMP to BlackBerry. Most recently,
the company has grown its operations, hav-
ing opened an office and partnership in St.
Petersburg, Florida – Refuel USA. Because
Refuel Systems built the equipment around
a platform they own, it puts them at a com-
petitive advantage. With 70% of their yearly
sales and revenue attributed to their custom-
ized equipment, Refuel Systems is a trusted
partner and pioneer in the fuel polishing in-
dustry.
“When we started seven years ago, a lot of
people didn’t like us,” Curtis said. “Including
the engine manufacturers; they didn’t un-
derstand what we were doing. They saw us
as tampering in their field. Now, we’re one of
their trusted partners.”
“Seven years ago, I wasn’t dealing with gen-
erator companies at all,” he continued. “Now,
they’re our biggest market segment.”
Focused heavily on design intent, customer
needs and education, Refuel Systems enforc-
es a mantra of trust and accountability when
forging relationships. Careful and cautious,
it’s all about delivering the accurate message.
“We third-party verify everything we do,”