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Business World |

July 2015

114

“The IV device had been on the market for

several years, and I thought there would be

one for oral pain tabs,” Conley said. “But

when I discovered there wasn’t one, I decided

patients really needed this. This was the gen-

esis of the development of our current device

on the market.”

Using her research background as a biochem-

ist to gain the funding to get started, Conley

and her team gathered data from patients and

the current procedures within medicine to

change paradigms in health care by demon-

strating that her breakthrough is better than

the current method.

“The existing approach in this case is the man-

ual delivery of pain medicine by the nursing

staff when the patient asks for it versus having

a medical device at the bedside that the pa-

tient can access when they need it,” she said.

“We have demonstrated through our research

that patients who use this device compared to

the manual delivery of medication simply do

better.”