6
| Service Brands
and excellence by treating the employees re-
spectfully, so they in turn treat the custom-
ers respectfully. There’s a professionalism we
expect in all three of these brands that is not
common among local independent contrac-
tors.”
“
The end customer is drawn not just to
the category, but to how we bring profes-
sionalism, a confidence, and a commitment
to excellence to the client,” he says.
“
We have a transparency, a consistency
and a promise to the customer,” adds Hud-
son. “All three brands embody that, from
the franchisees all the way up to the national
brand. If there’s ever a success to celebrate, or
a complaint to mitigate, we have open chan-
Mr. Handyman Convention 2012
