March 2015
| Business World
17
tangible access to the physicians and services
they need. A great equalizer for access, the
rise in familiarity of telehealth and the rela-
tionships constructed from it improve not
only the location and access conundrum, but
also the range of partnerships that InTouch
Health is able to establish in order to expand
their reach.
“Our partnerships are in two categories,”
Wright said. “One is different services com-
panies that can be made available over our
network. The second is technology-oriented
partners who are able to fill a critical gap or
provide a new capability.”
“In partnership development the first thing
is to see if there is a match,” Wright contin-
ued. “Do our customers truly value this new
capability? Is there synergy in this capability
being delivered through our network? Then
we go through a process of saying ‘do our in-
centives align, is this something that would
benefit both organizations?’ And then it’s a
process of implementing whatever the rela-
tionship requires.”
