March 2015
| Business World
141
Machine Interface (HMI)software develop-
ment, and 24-hour support of those types of
systems.
Brad complements Tom's role by managing
the electrical construction side of the busi-
ness. For this type of work, River Cities En-
gineering employs licensed electricians who
install power, lighting, control and com-
munication systems− some of which cor-
respond with the systems that Tom and his
group design.
"The business model we chose had engineer-
ing and construction under one roof, and
that's attractive to customers," Bradsays."It
facilitates synergy and it saves them time
and money to make one call for any type of
electrical support. The way we are structured
helps us realize efficiencies internally within
our organization and for our customers."
In addition to offering clients convenience
and efficiency, River Cities Engineering also
provides exceptional customer service. That's
one of their core values and the main reason
for their success, says Brad.
"What we strive to do better than our compe-
tition is our customer care. We're passionate
about consistently exceeding our customers'
expectations. Over 90 per cent of our work is
repeat business from existing customers, and
we make every effort as an organization to
listen to our customers and then think, plan
and execute with ambition every time. We've
earned the trust of our customers and that's
why they keep coming back to River Cities
Engineering. It's what we've built our reputa-
tion on."
TOP PERFORMERS
As a small company, River Cities Engineer-
ing is committed to employing only "top
performers." Brad indicates that this has par-