160 | Business World Magazine |
July 2013
reaucratic permitting processes and building
code requirements that can frustratingly vary
fromdistrict to district inAtlanta, a bustling,
hustling hub of hospitality distinguished as
The New York of the South. Foundations’
achievements have prompted certain fame
for the company’s co-founders, but don’t ex-
pect to find Peter Pasternack or Brian Trow
reveling in any referral to their celebrity sta-
tus. Though both men have become fixtures
in the last six years of broadcasting affiliated
with A&E Network’s Flip This House, Pas-
ternack resists reference to his star appeal,
saying, “We’re just two down-to-Earth guys
who are running a business and using tele-
vision as a marketing tool to promote more
awareness of what we do.” Similar sentiments
are shared by Trow, who says, “At the end of
day, we’re business partners who love con-
struction and design. Television is not who
we are. Fame may come, but it will also go ...
it will always end sooner or later, but if you
have a good business set firmly in place, then
you’ll be able to take whatever comes your
way, and hopefully roll it into a better op-
portunity.”
Ironically, it was the want of a better op-
portunity which figured in the early forma-
The Prado Kitchen, after remodel