September 2012
| Business World Magazine | 65
our infrastructure both in terms of tech-
nological resources and human resources,”
Jackson says. “We are dedicated to providing
the highest levels of support and training to
our franchise owners to help them get their
names out there and grow the business.”
UNBELIEVABLY GREAT
Moving forward, College Hunks is focused
on continuing the expansion of their fran-
chise network in the United States, while
also working to break into Canada. “We
think the brand will catch on quickly north
of the border,” Jackson says.
The company participates in the Vet-
Fran Initiative, and co-founder Nick
Friedman spoke at the Veterans Hiring
Fair in Detroit this June. They offer a
$5,000 discount off their franchise fees
for anyone who is current or ex-military
personnel. “We really want to do our
part there and make sure we give veter-
ans the opportunity to help them lever-
age the skills they developed while serv-
ing our country,” Jackson says.
Getting the brand out to as large a de-
mographic as possible is an ongoing pri-
ority for College Hunks. Their goal is to
ensure the brand is shining bright – that
it’s visible to everyone, so franchise owners
can continue to grow their business, and the
company can recruit great new franchise
owners.
“
Our vision for the long-term is to be-
come the leading launching pad for the en-
trepreneurs of tomorrow,” Jackson says. “We
have a focus on not just being unbelievably
great at what we do to help franchise owners
grow their businesses, but also attracting the
right franchise owners to make the most of
it.”
