September 2012
| Business World Magazine | 53
All their fruit and produce is fresh.
“
If you compare our product to any fast-
food product, we’re pretty much on top of it.
More andmore people are discovering eating
yogurt is healthier for you all the time,” Ren-
delman says. “It’s hard for them to believe it’s
healthy, but it really is.”
One of the challenges with having a strong
focus on health is staying interesting and rel-
evant, which is why they’ve expanded their
brand to include new products such as their
Zombie Coffee. “We will continue to evolve
our business, and not just leave it the way it
is,” he says.
ZOMBIE COFFEE
ON THE RISE
Currently, the main focus for Fro.Zen.Yo is
developing their Zombie Coffee brand and
synergizing it with their yogurt. In the next
