Insight Merchandising | 11
“That’s where we try to position ourselves,
to help our customers display their products
in a way that leads to their customers being
satisfied.”
Insight’s in-house success is also sprinkled
with a generous helping of responsibility.
The company started a sustainability ini-
tiative in December 2012 and its success
over the following year resulted in more than
90 percent of scrap material being recycled
rather than brought to a landfill. Filippone
says credit for the execution of the plan goes
to the production-level workers who pains-
takingly differentiated recyclable materials
from actual waste.
The mindset is the byproduct, he says, of
the unique corporate culture that’s created
by a leadership team comprised of a 61-year-
old man, Rozes, and his 30-year-old partner,
Jeff Jones, who began his career as a part-time
designer making $9 per hour and ultimately
became a 50-percent owner.
“It’s very atypical,” Filippone says.
“On one side you have a CPA, someone
who’s very methodical and by the book;
while on the other you have someone who’s
very creative and against every scheme and
AT A GLANCE
WHO:
Insight Merchandising
WHAT:
Designer and manufacturer of
customer store fixtures for nationwide
retailers
WHERE:
Grapevine, Texas
WEBSITE: